关于不法分子冒用我司名义进行诈骗的声明
2022-04-25

关于不法分子冒用我司“TalkingData”品牌实施诈骗的声明

TalkingData接入全国SDK管理服务平台
2022-09-13

坚守安全合规SDK服务,推动绿色健康产业发展

User-friendly and stable products and services

Comprehensive and professional enterprise solutions

Product Solutions Industry Solutions

Product Solutions

Brand Marketing
Marketing Growth
Fintech

Industry Solutions

Beauty Industry
Shoes and Clothing Industry
Auto Industry

Brand Marketing Solutions

We provide consumer groups selection and insight before marketing campaign, full channel advertising monitoring during the campaign, data accumulation, effect evaluation, high-potential consumer groups tapping and second round delivery target selection after the campaign, forming a complete closed loop of data-empowered marketing.

We connect data from three parties while ensuring safety and compliance, and empower consumer group insight, accurate delivery and effect evaluation;
We provide efficient and flexible support for non-standardized attribution demand in actual marketing through our DataBase Engine;
We select high-potential customers for advertising by building specific algorithm models, significantly boosting the efficiency and effect of marketing activities;
We integrate all channels invovled in the marketing and sales process and boost marketing growth through attribution analysis between the advertising data and the sales data.

Marketing Growth Solutions

Full-process data monitoring and behavior analysis of user growth offer enterprises key insights into marketing effects and consumer touch points, bolster refined user operations, explore growth points, and empower enterprises to increase efficiency.

We communicate with media outlets and obtain their certifications, provide safe and compliant data that can be used as recognised third-party settlement reference;
Cross-channel data tracking, open up channels across business platforms, to enable cross-channel behavior tracking;
Multi-platform data analysis and flexible in-depth analysis, strong data processing capabilities, flexible support for various data analysis scenarios;
We explore the value of data assets with data from three parties, and keen insights into users.

Fintech Product Solutions

Our solutions are based on intelligent marketing and risk control technology, covering business processes such as financial marketing, and helping our partners create more value for their business.

We provide data support and product services for different marketing scenarios. We help enterprises locate and reach target customers, increase marketing conversion rate, and improve the quality of reached users;
We provide risk control supplementary solutions such as information verification, fraud risk identification, credit risk assessment, quota and interest rate assessment, and real-time monitoring during lending.

Beauty Industry Solutions

Based on TalkingData data ecosystem, create a new closed loop of marketing practice with a more consumer targeted tactic, effective media matrix and reasonable budget allocation, to reach consumer groups and further cut cost and enhance efficiency.

A safe and compliant data ecosystem capable of predicting the overall profile of consumers;
Strong monitoring capacity empowers accumulation of data assets;
We connect data ecosystems in the front and back ends, and help the execution of marketing strategies.

Shoes and Clothing Industry Solutions

We create new scenarios and bring in new consumers through consumer insights and digital operation, and build a business model to boost omni-channel consumer growth.

A digital platform driven by data intelligence and integrated with business scenarios helps consolidate data efficiently, accumulate assets, bolster consumer insights and marketing efficiency, and cut platform construction costs;
Safe and compliant data ecosystem and data capabilities offer deeper consumer insights and avoid cold boot of operations by enhanced user tagging system and data services;
With cutting-edge algorithm and modeling capacity, smart models such as high-potential consumer filter model and RFM model that link the front and back ends of the process can be built, and in turn help achieving targeted marketing and refined operation of business;
We provide full marketing chain solutions from launching marketing campaigns to delivery effect evaluation, and enhance the marketing effect through attribution analysis and evaluation.

Auto Industry Solutions

We connect online and offline data, establish a closed loop of global marketing and operation, realise effective customer data accumulation, reduce the cost per lead, so as to boost efficiency.

We support monitoring and collecting 95% + mainstream media data, 80% + high-value data, and accumulate brand data assets;
Based on our rich data and algorithms, we have created 800 + tags in 7 dimensions to further unlock consumer groups' potential value;
With cutting-edge algorithm and modeling capacity, smart models such as high-potential consumer filter model and RFM model that link the front and back ends of the process can be built, and in turn help achieving targeted marketing and refined operation of business.

Beauty Industry Solutions

Based on TalkingData data ecosystem, create a new closed loop of marketing practice with a more consumer targeted tactic, effective media matrix and reasonable budget allocation, to reach consumer groups and further cut cost and enhance efficiency.

A safe and compliant data ecosystem capable of predicting the overall profile of consumers;
Strong monitoring capacity empowers accumulation of data assets;
We connect data ecosystems in the front and back ends, and help the execution of marketing strategies.

Shoes and Clothing Industry

We create new scenarios and bring in new consumers through consumer insights and digital operation, and build a business model to boost omni-channel consumer growth.

A digital platform driven by data intelligence and integrated with business scenarios helps consolidate data efficiently, accumulate assets, bolster consumer insights and marketing efficiency, and cut platform construction costs;
Safe and compliant data ecosystem and data capabilities offer deeper consumer insights and avoid cold boot of operations by enhanced user tagging system and data services;
With cutting-edge algorithm and modeling capacity, smart models such as high-potential consumer filter model and RFM model that link the front and back ends of the process can be built, and in turn help achieving targeted marketing and refined operation of business;
We provide full marketing chain solutions from launching marketing campaigns to delivery effect evaluation, and enhance the marketing effect through attribution analysis and evaluation.

Auto Industry

We connect online and offline data, establish a closed loop of global marketing and operation, realise effective customer data accumulation, reduce the cost per lead, so as to boost efficiency.

We support monitoring and collecting 95% + mainstream media data, 80% + high-value data, and accumulate brand data assets;
Based on our rich data and algorithms, we have created 800 + tags in 7 dimensions to further unlock consumer groups' potential value;
With cutting-edge algorithm and modeling capacity, smart models such as high-potential consumer filter model and RFM model that link the front and back ends of the process can be built, and in turn help achieving targeted marketing and refined operation of business.

Industry-recognized Data Service Provider

March,2024

0 Ten Thousand+

registered developers

0 Ten Thousand+

serviced mobile applications

0 Billion+

monthly active devices

0 +

Data tags

0 +

Clients

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