Cost Management & User LTV Analysis
We made lots of efforts on how to maximize the channel user LTV. Now we can dynamically calculate your promotion cost and calculate the real- time CPA during the campaigns by the activation data collected on our platform, to provide you with the timely messurement of the channel performance.
At the beginning of the campaigns, the activation number and CPA are the key factors of the evaluation. While in the late peirod of the campaigns, we will continously monitor the channels' live data and rentention rate to better evaluate the channel performance and understand the users value.